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About the Portland Rose Festival

All About Portland's Official Festival!


Part of Portland’s popular culture for more than a century, the Rose Festival has its roots in tradition while its programming is both contemporary and nostalgic. In 1907, foresighted city leaders started the festival to put Portland on the map and brand it the ‘summer capital of the world.’ More than a hundred summers later, the Rose Festival continues to be world famous for its amazing, award-winning events, as well as serving as a community leader for celebrating values like volunteerism, patriotism and environmentalism. In 2010, the Rose Festival was finally acknowledged as Portland’s Official Festival by proclamation of the Portland City Council. In 2020, the Rose Festival took the lead in the events industry by offering ways for the community to celebrate from home - lifting spirits and bringing cheer to neighborhoods - with Parading in Place events and programs. The Rose Festival continues to evolve to meet the changing needs of the community, and always aspires to make Portland a better place to live and visit.

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